Investing is a severe enterprise (though most individuals depart their cash someplace after which overlook about it.) Home 337, which appears to be populating the airwaves lately, makes its debut for Interactive Investor with a few accident-prone robots – the ii’s. The work of Star Wars character designer Luke Fisher.
https://www.youtube.com/watch?v=e7lFGEn5_mQ
Head of brand name Gemma Buckwell says: “Half ambassador, half cheerleader, half guru, our robots embody the spirit of interactive investor in every little thing they do. In a market dominated by extra established manufacturers, it was necessary to create one thing distinctive and memorable, utilizing our very personal asset – the ii brand.
“Like several good funding, we’re on this for the long run, and are excited to see the place our robots take us as our model, fairly actually, will get on a roll.”
Interactive Investor says it’s the UK’s largest flat-fee funding platform with £59 billion of property and 400,000 clients. So presumably it is aware of what it’s doing (generally a hazard in finance land in fact – again within the day Lloyds purchased Halifax.)
Fairly successful.
MAA artistic scale: 6.