Uncover the previous, current, and way forward for market analysis in our fascinating dialog with business legend Larry Friedman.
With practically 50 years of expertise beneath his belt, Larry affords invaluable perspective on the evolving panorama of analysis and the way generative AI is reworking the business. We discover the facility and potential of generative AI, emphasizing the significance of a scientific strategy and understanding of potential dangers. Larry additionally talk about the altering dynamics as bigger corporations like strategic consultancies, advertising companies, and advert companies turn out to be main patrons of market analysis providers. Learn the way huge manufacturers like Walmart, Amazon, and Goal would possibly present bespoke analysis options and purchase analysis expertise corporations, whereas technique consultancies supply important second opinions to forestall bias in analysis.
You’ll be able to attain out to Larry on LinkedIn.
Many due to Larry for being our visitor. Thanks additionally to our producer, Natalie Pusch; and our editor, James Carlisle.
