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HomeMarketingToday in search advertising and marketing historical past: March 18

Today in search advertising and marketing historical past: March 18


Google Enterprise Profiles new emergency assist attributes for Ukraine assist

2022: Google additionally added lodge attributes to outline if accommodations supplied assist to these displaced from Ukraine.


Manufacturers, particularly eating places, want FAQs and ‘coronapages’ quick

2020: It was crucial that precautions being taken have been discoverable in search outcomes.


Video: Martha van Berkel talks about structured knowledge

2020: Does including schema assist enhance your search rankings? Google stated no however…


Google on the March 2019 core replace: This isn’t the largest replace we’ve launched

2019: Associated: Early knowledge on Google March 2019 Core Replace present an fascinating sample


Google Adverts now makes reporting column suggestions

2019: With this replace, Bid Technique Kind was not a required column.


Waze conquers ‘digital darkish zone’ with in-car, out-of-home advert coordination

2019: McDonald’s marketing campaign confirmed drivers in-car advertisements that mirrored billboards.


Google Picture Search launches coloured filter buttons

2016: After testing numerous combos, Google launched new filter buttons within the picture search outcomes.


Bing Adverts testing Social Extensions: Hyperlink search advertisements to Fb, Twitter, Instagram, Tumblr

2016: The advert extension was in beta within the U.S.


Bing companions with US Nationwide Park Service for #FindYourPark picture contest

2016: The successful picture could be featured on Bing’s house web page throughout Nationwide Park Week and used as Bing’s Fb and Twitter cowl picture in April.


Search in Pics: Google Analytics With NASA, Google buffalo & Fiber workplace

2016: The newest pictures exhibiting what individuals eat on the search engine corporations, how they play, who they meet, the place they converse, what toys they’ve and extra.


Yahoo Loses Market Share As Some Firefox Customers Return To Google

2015: Google had turn out to be more and more aggressive in making an attempt to lure again customers.


EU Antitrust Chief Says Google Settlement Primarily Completed

2014: Amid criticism from politicians and Google’s critics, EU antitrust chief Joaquín Almunia basically stated that Google’s antitrust settlement proposal was a carried out deal. 


Bing Adverts Begins Permitting Key phrase Variations As soon as Flagged As Duplicate

2014: Advertisers have been capable of begin together with a number of variations of key phrases via Bing Adverts Editor and the Bing Adverts Add API.


Yandex Buys Israeli Geo-Location Platform KitLocate

2014: The chief advantage of KitLocate was that it supplied location to apps with out utilizing a lot energy – not like GPS or triangulation, which may drain cellular batteries.


GetListed Software Relaunches As Moz Native

2014: Businesses and enterprise homeowners may use the device to analysis the place their listings appeared on-line, handle claiming and verification and listings submission.


A Dilbert On Search Engine Key phrase Analysis

2014: There was a enjoyable search marketing-related Dilbert strip on the subject of doing and presenting your key phrase analysis to your boss.


Google Penalized One Article On BBC’s Net Website

2013: Google’s John Mueller: “We discovered unnatural hyperlinks to a person article, and took a granular motion primarily based on that.”


Bing Webmaster Instruments Provides Website Transfer Software

2013: The device allow you to transfer from one area to a different area in addition to from inside a web site; URLs to URLs.


Google Goes Past Solutions, Begins Guessing Launch Dates

2011: Google added a one field even when it solely had a “finest guess” on the reply to a search.


Yahoo’s AllTheWeb To Redirect To Yahoo Search April 4th

2011: AllTheWeb one of many search engines like google and yahoo Yahoo acquired in 2003 to assist construct Yahoo Search, would sundown April 4, 2011.


website positioning Held Liable, Fined In Counterfeiting Case

2011: A web site builder and website positioning agency was held liable in federal courtroom in a case during which it was accused of enabling the sale of counterfeit items.


Search In Pics: YouTube Socks, Yahoo Bowlers & Bing Armbands

2011: The newest pictures exhibiting what individuals eat on the search engine corporations, how they play, who they meet, the place they converse, what toys they’ve, and extra.


Google Assessments “Sponsored Map Icons”

2010: The Sponsored Map Icons have been a brand new technique to promote your enterprise inside Google Maps.


Google Will Let Net Customers Keep away from Analytics Monitoring

2010: The corporate stated it will quickly let net customers opt-out of being tracked by its in style Google Analytics software program.


Google-Viacom Courtroom Paperwork Out; Google Says Viacom ‘Secretly’ Uploaded Movies

2010: YouTube’s chief counsel accused Viacom of “constantly and secretly” placing its content material on YouTube, and “intentionally” making the fabric look novice.


Google Up to date Maps For Cellular For Android

2010: An up to date interface and a few characteristic adjustments to assist enhance usability.


Google’s Matt Cutts On Key phrases In The URL

2009: Cutts solutions: “Does the place of key phrases within the URL have an effect on rating?”


Twitter Search: Not Your Good friend If You Tweet One thing Unhealthy

2009: Watch out what you say in a public setting and use social media instruments that can assist you, not harm you.


Monetary Occasions Launches Newssift, A Enterprise Information Search Engine

2009: Newssift aimed to carry context and which means that its creators stated was lacking from conventional keyword-based enterprise information search engines like google and yahoo.


Google Maps Opens Up Modifying To Everybody

2008: Customers would now be capable to edit any particulars a couple of enterprise or location, or add new companies, even when they weren’t the enterprise proprietor.


Yahoo Expects To Double Money Movement In Three Years & Reaffirms 2008 Outlook

2008: Yahoo anticipated to double its working money circulate in three years from $1.9 billion to $3.7 billion.


Search Biz: Alibaba Positive aspects, Google Loses, & Eric Schmidt Says Don’t Name Me Daddy Anymore

2008: China’s Alibaba.com, during which Yahoo was a major minority shareholder, loved a large 340% acquire in web revenue tied to China’s fast-growing economic system.


SES NY 2008 Day Two Stay Protection Recap


From Search Advertising Expo (SMX)


Previous contributions from Search Engine Land’s Topic Matter Specialists (SMEs)

These columns are a snapshot in time and haven’t been up to date since publishing, except famous. Opinions expressed in these articles are these of the creator and never essentially Search Engine Land.


< March 17 | Search Advertising Historical past | March 19 >

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