Like all good gross sales workforce, we like to remain on high of trade goings-on right here at TUNE. We’re continually sharing information and views throughout TUNE Slack channels, opening up the ground to insightful, entertaining, or simply plain humorous conversations. On high of protecting our groups knowledgeable, it’s an effective way to really feel extra related when everybody’s distant — for those who can’t chat by an actual water cooler, a digital one will do.
Within the spirit of encouraging related discussions, listed below are the articles and content material items that received essentially the most engagement internally at TUNE in 2022.
- January: Starting of the yr, Shopify got here out with their Way forward for Commerce Pattern Report (obtain)
- April: Modify got here out with a beefy 66 web page report on 2022 cellular app developments (obtain)
- September: Cell attribution supplier Kochava was sued by the FTC for promoting geolocation knowledge
- October: The TUNE workforce liked the creativity of Outback’s “Steak It To The Home” NIL marketing campaign
We’re excited to see what 2023 has in retailer for our trade and the individuals who make it potential, and to share some massive information of our personal. Joyful studying!
Earlier than you go, ensure that to obtain The Final Information to Cell Associate Advertising — a must-read for anybody who works with cellular advertising and marketing campaigns and performance-based partnerships.
Writer
As VP of Gross sales at TUNE, Nate’s workforce focuses on enterprise gross sales for TUNE, an trade main platform that gives manufacturers, businesses, and affiliate networks the infrastructure to trace and handle their accomplice advertising and marketing actions. Previous to TUNE, Nate labored in gross sales and shopper providers at Tippr, one of many early group shopping for platforms, and Efinancial, a web based life insurance coverage brokerage. Nate obtained his BA in Social Sciences from Washington State College.