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U.S. Weight Loss Market Partially Recovers from the Pandemic


Fit girl running outdoors by the beachThe U.S. weight reduction market has grown 16% from 2020, to $75 billion, recovering a lot of the bottom misplaced to the Covid-19 pandemic. Nevertheless, many rivals have needed to shift to digital supply of providers, modified their working fashions, and are simply now recovering from provide chain disruptions.

A part of the burden loss market was hit arduous in 2020. Buyer exercise and revenues at medical weight reduction applications based mostly in hospitals, franchises and regional chains, and doctor workplaces plummeted, as did weight reduction surgical procedures. Nevertheless, there have been vibrant spots, particularly: frozen eating regimen dinners, eating regimen delicate drinks, and the prescription weight problems medication market.

The market could also be coming into a brand new period targeted on medical approaches, as a brand new technology of prescription weight problems medication from Novo Nordisk, Eli Lilly and others hit the market. Many physicians are including these semaglutide manufacturers reminiscent of Wegovy, Ozempic, Saxenda and Mounjaro to their applications, and even Weight Watchers is now offering a medical plan.

High 6 Issues to Know In regards to the U.S. Weight Loss Market

  • The U.S. weight reduction market was estimated to be price $75.5 billion in 2022, rising 6.4% this yr, to $80.4 billion.
  • Revenues of the key industrial weight reduction chains reminiscent of WW, NutriSystem, Jenny Craig, Medifast and others have been up 3.6% final yr to $4.6 billion. Gross sales fell 14% at Weight Watchers and Medifast gross sales slowed to a 4.8% acquire.
  • Medical weight reduction applications, together with surgical procedures, have been valued at $8.8 billion, with main development coming from the Rx weight problems medication market, which almost doubled to $1.56 billion as a result of excessive demand for brand spanking new semaglutide medication. These meds are costly, about $1,100 per 30 days, however some shoppers are prepared to pay.
  • Revenues of well being & health golf equipment took a serious hit in 2020, declining by 37% from $35 billion to $22 billion, as a result of pandemic-related closures. This sector has emerged as a smaller business,
  • Multi-level advertising and marketing firms represent a serious power within the weight reduction market, with the highest 8 corporations accounting for $3.4 billion in 2020 gross sales. Included on this group are Medifast, Herbalife, Shaklee, BeachBody, AMWAY, USANA, Isagenix and extra.
  • Meal replacements and retail weight reduction dietary supplements (fat burners) comprise a $4.9 billion market, widespread amongst DIY dieters. Nevertheless, the MLM channel was harm as a result of provide chain disruptions and the lack of coaches/distributors to satisfy purchasers in particular person.

The place to Study Extra

For extra data on the burden loss market, remember to take a look at the bestselling research The U.S. Weight Loss & Eating regimen Management Market, probably the most complete investigation of the U.S. weight reduction market revealed by anybody worldwide.

This report covers: greenback worth & development charges of all main weight reduction market segments (early Eighties to 2022 and 2023 & 2027 forecasts), newest market tendencies and developments, and standing stories for: eating regimen delicate drinks, synthetic sweeteners, well being golf equipment, industrial eating regimen middle chains, multi-level advertising and marketing eating regimen plans, retail meal replacements & weight reduction dietary supplements, medical applications (weight reduction surgical procedure, MDs, hospitals/clinic applications, Rx eating regimen medication, bariatricians, VLCD applications), low-cal frozen entrees, and the eating regimen books & train DVDs market.


In regards to the Writer:  John LaRosa is the President of Marketdata LLC and is the writer of 100+ business and market research. His analysis seems in prime media shops together with ABC, CNN, Fox, Forbes, USA Immediately, The Wall Road Journal, The New York Occasions, and quite a lot of commerce journals. 

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