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Why You Ought to Do Seed Testing


You’ve despatched your e mail marketing campaign, and now it’s time to verify your metrics—99% delivered. Unbelievable! The subsequent questions you’ll almost certainly ask are, “What occurred after my e mail was delivered?” and “How do I inform if it went to the inbox or the spam folder?”

We will help.

Twilio SendGrid and Inbox Monster have teamed up to make sure you have the solutions to these crucial questions. In any case, with a confirmed observe document of providing inbox placement monitoring at over 75 inbox service suppliers (ISPs) worldwide, automated seed testing is a breeze, because of Inbox Monster’s intuitive API integration course of.

The right way to arrange inbox placement checks

By way of Inbox Monster’s integration with SendGrid, entrepreneurs can arrange automated inbox placement checks in just a few clicks. It takes little-to-no time to arrange and may offer you highly effective insights. Right here’s how: 

  1. Log into Inbox Monster
  2. Go to Consumer Settings > Integrations
  3. Click on on SendGrid
  4. Enter the API key. 

That’s it! 

 

With the mixing arrange, a consumer can click on the Play button inside the Inbox Monster dashboard, choose the area they’d like to check, enter the content material, after which select to run an one-off inbox placement take a look at. Or, a consumer can arrange a recurring inbox placement take a look at for a particular sending area.

When the take a look at is full (often inside 60 seconds), Inbox Monster’s Marketing campaign Evaluation view showcases the inbox placement charges for the marketing campaign. In the event you discover spam placement at a selected inbox supplier, no want to fret. SendGrid’s Deliverability Service staff will help you diagnose the difficulty and give you a remediation plan. 

Along with inbox placement outcomes, the Marketing campaign Evaluation report additionally measures a wide range of different Deliverability KPIs that assist entrepreneurs perceive why points occurred, together with:

  • Content material evaluation 
  • E-mail authentication cross/fail
  • Spam entice hits for the marketing campaign 
  • Popularity rating (Google and Microsoft)*
  • Lively blocklistings on the domains and IPs at time of ship

*The fame rating at Google and Microsoft relies upon prior setup and integration of Google Postmaster Instruments and Microsoft Sensible Community Knowledge Companies, respectively. 

Arrange notifications

We all know everybody will get busy and won’t have time to manually take a look at seed take a look at outcomes on a recurring foundation. Fortunately, you possibly can arrange extremely customizable notifications that can deliver this vital placement data to you. These notifications help you obtain alerts by way of Slack and e mail concerning inbox placement outcomes, blocklistings, spam entice hits, fame modifications, and extra.

Get entry to seed testing with Inbox Monster

Prepared to get rapid entry to seed testing with Inbox Monster? Contact Gross sales immediately to buy a recurring Deliverability Service package deal

With steering from a Twilio SendGrid Deliverability Guide, together with metrics and insights from Inbox Monster, you’ll be nicely in your method to getting probably the most out of your e mail program.

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