Wilson Debuts First Tennis Shoe Solely for Girls

February 3, 2025

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Wilson Sporting Goods, the US-based producer of high-performance sports activities tools, attire, footwear, and equipment, has launched its first-ever tennis shoe designed particularly for girls.

Developed in partnership with Wilson athlete and tennis star Marta Kostyuk, the “Intrigue” tennis shoe is designed for responsiveness, consolation, and the rigours of fast-paced play, all whereas sustaining a classy look.

Reflecting on the design course of, Kostyuk commented, “Working with Wilson, I aimed to develop a shoe that empowers feminine athletes to maneuver with larger pace and agility whereas additionally providing a classy aesthetic. The Intrigue fulfils this imaginative and prescient.”

“This shoe has helped me elevate my recreation with elevated pace and depth, and I hope it evokes feminine athletes worldwide to do the identical.”

Wilson has crafted the Intrigue tennis shoe specializing in the feminine foot. In-depth analysis has been carried out to grasp ladies’s foot form and preferences. The ensuing match is supported by three key applied sciences, most notably UltraShield. This modern mesh materials gives light-weight, breathable consolation whereas withstanding intense play calls for.

The Intrigue options FootFrame, a dynamic assist construction that accommodates various foot shapes and taking part in kinds, providing customized consolation. This technique works along with the laces for custom-made changes. SwiftStep know-how makes use of a drop-in sock liner design, positioning responsive foam nearer to the footbed for enhanced really feel and efficiency.

Shivam Bhan, senior director of footwear at Wilson, acknowledged, “As a result of ladies’s ft are completely different, we designed this shoe particularly for them, guaranteeing a snug and safe match that offers them confidence on the court docket.”

Gordon Devin, president of Wilson Sportswear, mentioned, “We’re obsessed with empowering feminine tennis gamers and are dedicated to innovation. Wilson will proceed to ship the perfect merchandise to assist our athletes thrive as the sport grows.”

The Intrigue redefines pace on the court docket, giving ladies tennis gamers a daring new benefit to attain dominance.

The Intrigue tennis shoe can be launched on February eleventh. It should initially be accessible within the Dewberry colourway, that includes pink and navy accents. Clients can buy the shoe on-line at Wilson’s web site and at choose retail areas. Later within the yr, Wilson plans to introduce extra color choices. To accommodate a wide range of taking part in kinds, the Intrigue can be provided in three variations: the Tour ($158), Professional ($138), and Lite ($98).